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News · · 2 min read

Wintraits is open: what you can do today and what comes next

Wintraits compares your Amazon listing with what the products that succeed in its category have in common. This is what already works, for free, and what is coming in the next few weeks.

Wintraits team

Wintraits starts from a simple question: what do the products that succeed on Amazon have in common, and how close is your listing to them? It does not write listings or promise sales: it looks at traits that can be checked (what the title and bullet points say, the images, the price) and tells you which ones keep appearing among the products that work.

Two ways of looking at a category

  • Scan: what today's best sellers in a category have compared with products further down the ranking. It is exploratory and expands quickly to new categories.
  • Match: how well your product fits the launches that went on to succeed. It needs months of tracking per category and an exam with launches the model has never seen.

What you can use now

  • Scan profiles for the first 11 categories, in Spain, France and Germany: see the categories.
  • The quick check: paste your listing, pick the category and see, trait by trait, whether it has what keeps appearing among the best sellers.
  • The diagnosis for face serums on Amazon Spain, the first category with Match.
  • The findings and the methodology, with how everything is measured.

Everything is free, with a daily limit. You can also use it from an AI assistant: for agents. The site is available in English and Spanish.

What comes next

  • More Scan categories every week, and with them more options in the quick check.
  • 27 December: sealed exam of the serums model. The model is frozen beforehand and measured on launches it has not seen; the result will be published whatever it is.
  • Every month, the findings confirmed with new launches.

How to cite

Wintraits (2026-11-10). Wintraits is open: what you can do today and what comes next. https://wintraits.com/en/blog/2026/11/wintraits-ya-esta-abierta

What about your listing?

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